---
title: "Esiliiga champions Welco agree six-year kit deal worth more than €500,000"
date: 2026-11-10T19:19:14Z
lang: en
author: "Ivo"
canonical: https://balticfootballnews.com/esiliiga-champions-welco-agree-six-year-kit-deal-worth-more-than-e500000/
categories: ["Premium liiga"]
---

# Esiliiga champions Welco agree six-year kit deal worth more than €500,000
**Newly promoted Estonian Premium Liiga club Tartu JK Welco have announced a six-year partnership with sports equipment company FIFAA, with the agreement estimated to be worth more than €500,000. The deal will come into effect at the beginning of 2027, ahead of the club’s historic debut season in Estonia’s top flight.**

The partnership will cover Welco’s entire football system, including the men’s first team, youth academy Jalgpallikool Santos and women’s club Electra. The agreement includes sports equipment, printing services and several other benefits.

Despite the new partnership, Welco will continue to wear Adidas kits, although the agreement will also allow the club to use products from other sportswear brands.

The deal also includes plans to develop a dedicated clothing collection for supporters, while official Welco merchandise is expected to become available at a local Sportland store in the future.

Founded in 2008, Tartu JK Welco are preparing for the biggest season in their history after winning the Estonian Esiliiga title for the first time this season. The achievement secured the club’s first-ever promotion to the Premium Liiga, where they will compete against Estonia’s leading clubs in 2027.

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**Source**: https://soccernet.ee/artikkel/voidurelvastumine-on-alanud-welco-solmis-poole-miljoni-eurose-lepingu