Nõmme Kalju have announced a long-term technical partnership with Italian sportswear brand Macron, with the deal running for seven seasons.
The agreement began on 1 January 2026 and is set to continue through to 2032, with Macron replacing adidas as Kalju’s official technical partner. Macron will supply match kits, training and travel wear, and technical accessories across the club’s teams.
As part of the collaboration, Macron will also make a direct investment at Hiiu Stadium. Kalju said a Macron Lounge and Fan Shop is planned to open at the ground during 2026, aimed at improving the matchday experience in the Estonian Premium Liiga.
Macron chief executive Gianluca Pavanello said the focus went beyond the length of the deal, highlighting a shared ambition to build a high-level sports project and develop “unique and exclusive” clothing that reflects the club’s identity.
Kalju president Kuno Tehva called the partnership “an important step forward”, pointing to Macron’s reputation in European football and the stadium investment. He also thanked adidas for its previous support, adding that Macron’s approach “fits even better” with Kalju’s long-term strategic vision.
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Source: https://jkkalju.ee/algas-macroni-ajastu/?utm_source=rss&utm_medium=rss&utm_campaign=algas-macroni-ajastu
